Useful Information
Mode of Study: Online Distance Learning Level: Level
2 Duration: 12 weeks Awarding/validation body: TQUK
Please
note, unlike other Level 2 Distance Learning courses, this course can only be
funded for non- Greater London residents. Typically, learners who meet this
criteria will have postcodes outside of this catchment area-
gla_postcode_map_a3_map1.pdf
(london.gov.uk).
If you are unsure
if you are a non-GLA resident do not hesitate to contact the admissions
department by calling 02087605934 or emailing
admissions@croydon.ac.uk
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Course Overview
The Level 2 Certificate in Digital Marketing will help
learners develop their understanding what digital marketing is, why it is
important and how it can impact on business growth.
As a learner, you will explore the role of digital marketing
in business; understand the range of platforms available to engage an audience
and the importance of brand reputation and Search Engine Optimisation; and be
able to produce a plan to promote a business through digital
channels. The course is made up of five manageable
units: • Digital Marketing for business • Social Media for
business • Email as a promotional tool for
business • Understanding search engine optimisation for
business • Digital Marketing review
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Course Highlights
• Learn from your own home, in your own
time • Work saves automatically to ensure it's never
lost • Access to award-winning learning and assessment
materials • One to one Tutor support available • Achieve a
nationally recognised Level 2 qualification
•This is course is delivered via distance learning, each
unit will have a set deadline allowing you to plan your study time to fit in
with these dates • Learners will receive high level support from
theirpersonal tutor
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Career Opportunities & Further Study
Successful completion of this qualification will help to
support progression into a number of job roles in the digital marketing sector,
for example: • Junior Digital Marketing Executive • Social Media
Manager • Content Marketing Strategist • Affiliate Marketing
Manager
This qualification could support progression into an
advanced-level apprenticeship, for example: • Level 3 Apprenticeship in
Digital Marketing or Content Producer Further study could
include: • Level 3 Certificate in UX/IX or Web
Design
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Assessment
You will be assessed by a series of assessment questions
which are built into the course. These will be submitted via the online
learning platform, EQUAL. Your answers are automatically saved and are available
for you to edit at any point before submission. You submit your assessment
answers to your Tutor for marking, who will give you feedback on each
question.
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Entry Requirements
There are no specific entry requirements for this course;
however, learners should have a minimum of level one in literacy or
equivalent.
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Web Category
456852
232547
778899
445566
458521
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